NYT Tool Visualizes the Life of a News Article
Project Cascade Shows How and Why We Link
The New York Times’ R&D team introduced a new tool that can track the lifespan of a news story. Project Cascade visualizes the way a Times story spreads through the different layers of social networking sites to pinpoint why stories gain traction or fall flat.
The core of Project Cascade focuses on bit.ly links and Twitter to track who is sharing what, when, why and how. Creators say the wealth of knowledge provided by Project Cascade is not intended to dictate editorial decisions rather to help reframe content in a more virtually accessible way.
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