Good Housekeeping Gets Anniversary Makeover

Good Housekeeping is digging into its archives as it prepares to mark its 125th year in 2010, and editor Rosemary Ellis hopes the findings will surprise readers who might mistakenly associate the women’s service title with how-to-please-your-man stories.
 
“Because of the name, people pigeonhole this brand more than they should,” she said, recalling a Web story on that very topic that’s been wrongly attributed to Good Housekeeping. “It’s actually progressive in the same way American women are progressive.…In