Gawker Hires New Head of Sales From Condé Nast
Andrew Gorenstein will start in mid-July
Gawker Media has hired Andrew Gorenstein, currently senior executive director of digital sales at Condé Nast, as its new chief advertising officer, according to an internal Gawker email.
Gorenstein has been at Condé Nast since 2007, first as a sales director at Portfolio.com, then as a national sales director for the digital business group. He became executive director of digital sales in 2009 and senior executive director in 2010.
In an email to the Gawker sales team, founder Nick Denton wrote, “Back in the early days, I used to joke that Gawker Media should aim to be the Condé Nast of online media, a portfolio of titles with distinct and compelling editorial characters…
“But it's Condé Nast's slick and powerful advertising sales machine that we've always been most jealous of.
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