American Express Publishing has filled the publisher slot at luxury magazine Departures, naming ex-Details publisher Steve DeLuca to the position. He takes over for longtime AmEx exec Ed Ventimiglia, who is retiring June 9.
DeLuca exited Details in October as part of a shakeout at parent Condé Nast. At the time, Condé shut four magazines including Gourmet and shifted Details to publishing director Bill Wackermann’s stable.
At Details, DeLuca oversaw the smaller of two Condé Nast men’s magazines that has been seen as vulnerable to folding in a weak advertising economy. Wackermann recently appointed a new associate publisher at Details, Patrick Connors, but never named a direct replacement for DeLuca.
At Departures, a high-end magazine published exclusively for AmEx’s Platinum and Centurion cardholders, DeLuca also will have his work cut out for him.
Last year, Departures shed nearly 45 percent of its ad pages as luxury goods makers shied away from advertising during the recession. This year also has been a challenging one for the title, which is published seven times a year. In the first quarter, its ad pages declined 22 percent versus a 9.4 percent decline for consumer magazines overall, per Publishers Information Bureau.