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Marc Kempter’s Letter Strikes a Chord—and a Few Nerves

I n response to “The Advertising Game: A Day in the Life” [Letters, Aug. 14]: It’s people like you who make me embarrassed to be in this business. How can you critique our presentation when you don’t know what the creative idea or the thinking is?

FYI: It was brilliant work.

Jonathan Bond

Co-chairman

Kirshenbaum Bond & Partners

New York



Based on Marc Kempter’s letter, I get the impression that the people at Core really don’t like what they do for a living.















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