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ILeo, Leo Burnett’s customer-relationship-marketing unit, hired Ricardo Zane as general manager of its North American operations, a new post. Zane, who had been at Burnett’s Toronto office, will report to iLeo North American CEO Peter Steinhauser. In Toronto, Zane, 40, was managing partner of iLeo Canada, where he integrated the shop’s direct, interactive and direct marketing groups.
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