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Cartoon Version Of Icon Stars In New TV Spots
NEW YORK–KFC hopes a newly animated and decidedly modern-sounding Col. Harland Sanders will provide a merchandising opportunity as well as sell chicken in 10 TV spots from Young & Rubicam.
The Colonel introduces popcorn chicken in two spots that break this week. Actor Randy Quaid supplies the voice of the character, who wears the trademark string tie, goatee and white suit of the chain’s late founder, but struts and dances like a ’90s kind of guy.
“Hurry down to KFC.
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