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DALLAS Dodge Trucks is lending its name to the 2006 Xtreme Bulls Ride Hard Tour, extending a sponsorship role in the sport that began in 1980, according to the sports marketing firm Winnercomm.
The 2006 Dodge Xtreme Bulls Ride Hard Tour features 10 events throughout the year at big-name rodeos across the country. The next tour stop will be the 92nd Edition of the Clovis Rodeo in Clovis, N.M., on April 27 and will be televised on ESPN and ESPN2.
“Dodge
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