Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
The WPP Group is close to wrapping up the acquisition of The Food Group, a $90 million trade marketing services company, sources said.
The two parties have inked a letter of intent, said sources. Terms were undisclosed, but an agreement is expected to close by the end of the month.
The deal is being driven by the London-based holding company’s desire to capture more business from its packaged-goods client base, particularly for its two agency networks, J.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in