CHICAGO Barkley Evergreen & Partners has won the advertising account of Dobson Cellular Systems, following a review involving undisclosed agencies.
The Kansas City, Mo., agency will provide a full-range of marketing services including broadcast, print, outdoor, point-of-sale and strategic planning, agency executives said in a statement. The shop will also handle media buying and planning.
Dobson's previous agency was Jordan Associates in Oklahoma City.
The company, which is headquartered in Oklahoma city, operates more than 250 Cellular One and Dobson Cellular Systems retail locations across 17 states nationwide.
Annual billings were not disclosed.