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BOSTON Wilde Direct said it has hired Greg Sedgwick as creative director.
He assumes the title and responsibilities from Sally Moren, who will remain at the Holliston, Mass.-based independent agency in the new post of chief strategist. Sedgwick, 44, will now be in charge of five staffers.
“Wilde Direct has grown steadily since its start two years ago and we’re excited about continuing the momentum this year with Greg as an integral part of our team,” said Tammy Casserly, agency president, in a statement.
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