Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
NEW YORK Pepsi’s latest spot touting its Wild Cherry cola features people who get much too excited about football.
The 30-second commercial, which was created by Omnicom Group’s BBDO in New York, shows viewers enjoying a football game. As the team they’re rooting for scores a touchdown, a fan getting drinks from a refrigerator begins to gyrate. He gets so excited he jumps up and his hands go through the roof of the apartment, leaving him suspended from the ceiling.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in