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Direct Marketing Shop Adds Media Director
BOSTON–Elnora West has joined Wickersham Hunt Schwantner here as executive director of media and interactive marketing.
For the past six months, she served as a consultant to the $160 million direct marketing subsidiary of Arnold Communications, advising the shop on various media issues.
Her experience in general, direct and interactive marketing was seen as “the perfect mix” for Wickersham, which positions itself as a purveyor of integrated marketing solutions, said managing partner Jim Schwantner.
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