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Arnold-Owned Direct Unit Tempers Client Cutbacks With Wins
BOSTON–The increasingly tenuous relationships between Wickersham Hunt Schwantner and two of its largest clients will have no measurable effect on revenues or staffing in light of several new account wins, said managing partner Amy Hunt.
One source, however, speaking on terms of anonymity, said layoffs and management changes are being considered at the Boston-based unit of Arnold Communications, as both MediaOne and Bose Corp. have significantly curtailed work with the direct marketing shop and have “imminent plans” to pull their business entirely.
Hunt conceded both clients have cut back.
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