Weiss Adds Planning Bosses

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With a nod toward its biggest client–Guinness Bass Import Co.–Weiss Stagliano Partners has hired a senior planner from BBDO Toronto and an executive recruiter from New York.
Sara Bamber, who worked on Kraft and Campbell’s at BBDO, is the agency’s second group account planning director. Her focus: Bass Ale and Caffrey’s Irish Ale.
In addition, she works on The Economist, American Skandia and three tequilas the agency handles for Allied Domecq Spirits USA. Those brands, along with Sauza tequila (handled by Cliff Freeman and Partners) were put into review by the client last month.

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