Ward Gets Planet Tan's Media

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DALLAS Planet Tan has hired The Ward Group to handle media planning and buying duties on behalf of the tanning chain, the agency said.

“Planet Tan has a very unique business culture and a strong, growing brand identity,” said Rob Enright, president of the independent Dallas shop.

“The Ward Group understands the culture and identity of Planet Tan,” said Tony Hartl, CEO and founder of Planet Tan, “That knowledge will cement our working relationship now and into the future.”

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