Volkswagen Mulls Divisional Revamp

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PRAGUE–Volkswagen AG is considering reorganizing its operations into three divisions, but the company is still far from any decisions, a senior executive told The Wall Street Journal.

Robert Buechelhofer, board member for sales and marketing, said he sees some merit in reorganizing VW’s nine brands into three operational divisions — one for mass-brand cars, one for premium cars and another for commercial vehicles. “There is some logic behind it,” he said.

The possibility of VW reorganizing its operations first arose last week when Chairman Ferdinand Piech told a German newspaper that he favored a simplification of VW’s operational structure.




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