Venture Encoding Appoints M/C/C

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DALLAS M/C/C has been awarded the advertising account of Venture Encoding Service.

The Dallas shop won the business of the Fort Worth, Texas-based client following a review against undisclosed local agencies, M/C/C president Mike Crawford said.

Venture Encoding sells a variety of online payment services to the financial sector. Its clients include First Horizon Home Loan Corp. and Sallie Mae.

M/C/C will handle the client’s market research, strategic planning, Web site development, public relations, advertising and media buying.

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