VB&P Strikes Again for HBO Home Video

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LOS ANGELES Venables, Bell & Partners breaks its “Bowling Ball Bags” spot for HBO Home Video’s Sopranos DVD and video release on Monday.

With a movie-like pace and theatrical lighting, the 30-second spot shows a heavily breathing man moving apprehensively toward his closet, frightened by the possibility that something other than a bowling ball is in the bag. Poking it with a five-iron, it falls from the shelf as he shrieks before recovering his nerve.

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