UWMD to Launch New Work Via Slingshot

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DALLAS Slingshot promotes building a stronger community in its first pro bono spots for United Way of Metropolitan Dallas. The image campaign marks the first TV work the client has done in 10 years, the shop said.

The Dallas shop created and produced two 30-second TV spots, with Dallas-based Fat Lady Sings providing pro bono broadcast-production support. The spots will air in the Dallas area from Sept. 8 through Nov. 9.

One spot opens with a homeless man sitting on a crowded street corner.



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