U.S. Wins Silver in Young Creatives Competition

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CANNES, FRANCE A U.S. Hispanic team took the silver Lion in the ninth annual Young Creatives Competition on Tuesday at the International Advertising Festival. Its winning entry was a print ad for the Global Business Coaliton on HIV/AIDS, urging companies to become more involved in the fight against AIDS.

Copywriter Florencia Leibaschoff and art director Sebastian Pallares of Dieste Harmel & Partners in Dallas competed against 36 teams from 35 countries, including the team of Jason Hoff and Sherrod Melvin from BBDO in New York, which did not place.

The



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