TWO PLAYS ARE BETTER THAN ONE | Adweek TWO PLAYS ARE BETTER THAN ONE | Adweek
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TWO PLAYS ARE BETTER THAN ONE

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The Shakespeare Festival of Dallas wants to make its fans laugh and cry this summer. Monkeyhaus Design wants to make them flip.
In the new playbill, poster and T-shirt design for the 1997 festival, the Hadeler Sullivan Ewing division in Dallas intertwined the dual productions of Macbeth and Twelfth Night into a single theme displaying Shakespeare's talent for penning comedy and drama.
With Shakespeare's likeness drawn to resemble a face card, the poster can be displayed with either end up--one side with the bard holding a classic laughing drama mask, the other with him clutching the face of a tragic persona. The performance dates of either stage presentation are visible in the appropriate heads-up position.
HSE sister company Hadeler White Public Relations has provided pro bono services and promotions support to the festival for the past five years.