Tripodi Joins Allstate as CMO | Adweek Tripodi Joins Allstate as CMO | Adweek
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Tripodi Joins Allstate as CMO

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Allstate Insurance has named Joseph Tripodi svp and chief marketing officer. Tripodi, 48, most recently CMO at Bank of New York (whose shop is DDB in New York), will start Nov. 3 at Northbrook, Ill.-based Allstate. He replaces Robert Apatoff, who left in June to join Rand-McNally in Chicago as CEO. Leo Burnett in Chicago does ads for Allstate.