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BOSTON Trinity Communica-
tions is teaming with Boston Investor Communica-
tions Group in an effort to add some depth and breadth to its financial services offerings.
Both shops are Boston-based independents, but the four principals and support staff of BICG will now move into Trinity’s offices and essentially operate as a division of the ad agency called Trinity/BICG Publications. No money changes hands in the deal, which is structured as a sharing of resources.
“The alliance is beneficial for both organizations because it provides us with a combined set of talents that matches what our clients are demanding,” said Trinity representative Peter Prodromou.
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