Tribal DDB Regroups

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Three months after cutting its staff by a third, interactive agency Tribal DDB’s New York headquarters has a new business win and brought on a new general manager to help handle it. Direct marketing and in teractive consultant Rob ert Palmer has joined as gm, and the shop has won online marketing duties for Abbott Laboratories’ immunology division.

Palmer, 52, reports to Tribal DDB Worldwide CEO Matt Freeman. The new hire, who joined last week, replaces Christopher Ross, who left the agency six months ago to become worldwide account director at DDB in New York.

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