T.J. Maxx Convenes Women's Style Council

BOSTON T.J. Maxx highlights the diversity of its fashions for women in a fall campaign from Interpublic Group agency Mullen.

A 30-second TV spot titled “Symphony” shows fashionably dressed women of all ages discussing recent T.J. Maxx purchases. The ad breaks on Sunday.

“This coat enters the room before I do; just look at it,” one women says. Another says, “Gorgeous designer boots. Half of what they were in the department store.” At the end, a chorus of voices say, “I found it at T.J.