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ATLANTA Tinsley Advertising tells food lovers to break out their stretch pants in new radio spots promoting Roadhouse Grill’s all-you-can-eat barbecue meals.
The Miami shop said it has developed three 60-second ads for the Pompano Beach, Fla., restaurant that include a tribute-to-food jingle. The work is a revival of the “I love Roadhouse Grill” campaign launched in 2002, according to the shop.
Tinsley’s new ads emphasize the value of Roadhouse Grill’s all-you-can-eat rib dinners and support its positioning as a provider of “real American food,” according to the agency’s public relations representative.
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