Timex Picks Kirshenbaum

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NEW YORK — Kirshenbaum Bond & Partners has won the $5-10 million Timex account following a review, sources said. The New York-based shop beat out Bartle Bogle Hegarty in New York and Mondernista! in Boston for the creative business.

The Middlebury, Conn., client had been with Fallon in Minneapolis for 15 years before the two parted in September.

Pile and Co. in Boston, which managed the search, and Timex did not immediately return calls. A Kirshenbaum representative declined comment.

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