ATLANTA Clarke Advertising and Public Relations has added Tervis Tumbler to its client roster without a review, the agency said.
The Sarasota, Fla., shop will handle the nearby company's consumer and trade advertising and public relations.
The agency had been working on promotional projects for the client's plastic tumblers for the past year. A branding campaign involving dealer, direct and e-marketing programs, as well as sales promotions and new packaging designs are in development, according to the shop.
In addition, Clarke will plan and execute a series of strategic public relations initiatives to increase customer and distributor awareness through the trade media.
Billings are undisclosed.