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Temerlin McClain on Thursday morning informed employees of plans to cut staffing by 20 percent, about 100 people.
“It’s never an easy decision to reduce employees,” CEO Dennis McClain said. “However we’ve had to reduce our staffing levels given the softening in overall client spending, especially in the technology and dot-com sectors, which have fueled our growth in the past year.”
The agency lost some revenue in the last two months as Verizon consolidated its DSL account at Lowe Lintas, and DDB New York picked up the international portion of its Nortel account through a business service agreement.
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