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LOS ANGELES TBWA\Chiat\Day has hired Joe Shands as North American creative director on the Nissan business, the agency said.
Shands, 39, was previously creative director on the Vodafone and Powerade accounts at Wieden + Kennedy in Amsterdam.
In his new position, Shands reports to Rob Schwartz, executive creative director at TBWA\C\D in Playa del Rey, Calif., and oversees 14 art directors and copywriters. Trained as an art director, Shands replaces Chris Graves, who in June joined Team One in El Segundo, Calif.
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