Symantec Weighs Agency Options

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Dropped by GMO, Software Maker Considers Avenues for Review

SAN FRANCISCO–Executives at computer software manufacturer and developer Symantec Corp. are in the process of deciding when and how to conduct a search for a new agency, after Goldberg Moser O’Neill here resigned the account, according to sources.
The Cupertino, Calif.-based company will most likely seek West Coast shops, sources said, and could choose to award its entire account to one shop or split the business and product lines among a handful of small agencies.





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