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In our digital age, when every Orc and his mother seems computer-generated, it’s sometimes difficult to know what to make of visually stunning ads.
Take surfing spots. The majesty of AMV BBDO and director Jonathan Glazer’s 1999 “Surfer” ad for Guinness, voted the best commercial of all time in the U.K., was partly a product of London’s Computer Film Co., which transferred the images of the ghostly white horses onto the crest of the foaming surf.
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