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Beer-Wine-Outdoor Lobby Moves Against L.A. Billboard Ban
WASHINGTON, D.C.–The alcohol industry is gearing up for a fresh assault on local ordinances that ban billboard ads for beer, wine and spirits.
A group consisting of the Beer Institute, the Wine Institute, the Outdoor Advertising Association of America and the California Beer and Beverage Distributors filed a lawsuit last week in U.S. District Court in Los Angeles, challenging the city’s ban.
In an effort to prevent underage drinking, Los Angeles–like many cities–passed a law last year prohibiting all advertising of alcohol within 1,000 feet of any residence, church, school, youth center or park.
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