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CHICAGO Sun Country Airlines has awarded its ad business to newly formed collaborative Brew.
Petters Group and Whitebox Advisors acquired the carrier last October. “Petters and Whitebox have been incredibly supportive partners through this process and together we’ve reinvigorated our commitment to marketing Sun Country,” said Wendy Williams Blackshaw, marketing director at the St. Paul, Minn.-based client. “Brew was a good fit because we’re looking for bold ideas.”
Former Fallon staffers Bruce Bildsten (a creative director) and Michelle Fitzgerald (who had helmed connection planning) formed Brew last fall.
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