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Strata-Media, a branding, advertising and business-development agency in Orange, Calif., has named Andy Aranyi vice president of business development and account strategist, Amanda West client services manager and Dan Notti senior strategist and director of creative services. Aranyi was previously CEO of Planet Media Corp., an ad agency specializing in high-tech industries. West formerly spent three years as manager of marketing for Kimco Staffing Services. Notti had been principal and partner of AMR Advertising.
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