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Salud!
Three Texas agencies are finalists in the review for Coors Light’s $10-20 million Hispanic account.
Reshaping a Brand
Curves for Women Will Get a Makeover
Publicis in Mid America topped The Richards Group in a review to win the estimated $15-18 million account of Curves for Women. The Dallas agency will create the weight-loss and fitness club’s first national image campaign, which is expected to launch in January.
Top-Level Hire
Square One’s naming of Margaret Bonner as gm and director of strategic planning caps the Dallas shop’s executive realignment.
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