Stories you'll find in this week's print edition of Adweek Southwest

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Dealer’s Choice
Sewell Automotive awards its account to Stan Richards’ agency.

Fresh Start
Sara Lee Comes in From the Cold
Publicis in Mid America’s initial effort for Sara Lee bagels symbolizes the company’s leap from the freezer section to the bakery aisle. The 30-second television spot, which broke last week on network and cable outlets, literally jumps from one bagel lover to another.

LATINO MONEYGRAMS
CreatAbility has won the ad account of Girosol, a money- transfer service that links Hispanics in the U.S.







AW+

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