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In Michigan and Utah, companies now face stiff penalties and criminal prosecution if their Internet ads for products like alcohol, tobacco, gambling, lotteries or pornography end up in a child’s e-mail box. Even an e-mail ad for an R-rated movie, something that is legal for kids to see with an adult, could violate the new laws, which went into effect last month.
Under Michigan’s law, violators face fines up to $250,000 per day and up to a year in jail.
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