Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
CHICAGO Supercuts has awarded media planning and buying on its estimated $15 million advertising account to Publicis Groupe’s StarLink here after a review, according to the agency.
The agency will handle media strategy and investments for the Minneapolis-based company’s business in the U.S., Canada and Puerto Rico, focusing primarily on local and national television and local radio.
“Supercuts pioneered the concept of the affordable haircut 30 years ago and has since become the most recognized brand in its category,” said Ken Zasky, president of StarLink, in a statement.
Contenders
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in