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ATLANTA Sullivan-St. Clair has launched an advertising campaign for its newest client, Santa Fe Cattle Co., the agency said.
The independent Mobile, Ala., shop landed the account without a review by presenting ideas to the company after reading of its plans to expand. There was no incumbent. The Nashville, Tenn.-based company previously produced advertising internally.
The campaign will support the launch of two restaurants in Birmingham, Ala., with print ads in the Shelby County Reporter, a weekly newspaper in Birmingham.
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