Square One here has brought former Tracy-Locke/DDB Needham creative director Glenn Gill back to Dallas to serve in a senior role at the fast-growing shop.
Gill was tapped last month to take over the day-to-day lead copywriter post from Square One partner Tom Hansen, who will concentrate more on his management duties.
Gill returns after almost a two-year absence from Dallas, when he left behind freelance work to become senior vice president and creative director at Trone Advertising in Greensboro, N.C.
"I came back because you can tell when people at agencies are on to something good, and you can see that here," said Gill.
In 1993, Gill was hired by former DDB Needham Worldwide Dallas Group creative chief David Fowler. Gill worked on Budget Rent A Car and Interstate Batteries before being let go--along with four other senior DDB creative staffers--during the last days of Fowler's tenure in October 1994. Fowler recruited Gill from Leo Burnett in Chicago.
At Burnett, Gill handled United Airlines assignments and became acquainted with Hansen, then a creative director on that agency's Miller Lite business.
"We really needed someone on the senior level with the creative background he's got, who can work with our younger staff," said Hansen.
Gill's arrival is the latest top-level hiring at Square One, which recruited former GTE group marketing director Rick Raymond in February to head business development and promotional activities.
The agency has begun cultivating a higher profile in both regional and national circles. It is currently a finalist in the $12 million review of Allied Domecq's Kahlœa brand.