BOSTON Spur Digital said it would handle online marketing chores for John Daugherty Realtors, one of Houston's top residential real estate firms.
In its new role, Spur oversees the strategy, redevelopment and marketing of the 30-year-old client's Web site as it seeks to extend its brand on the Internet.
"We are happy to have the opportunity to work with Spur for our online marketing needs, as they are unsurpassed in their expertise and creativity. They are absolutely the right company to take us to the leading edge of technology," said Kim Perkins, client vp, marketing.
"John Daugherty is a great addition to our base of brand name clients. The company is well positioned to capitalize on the opportunities presented by the Web," said Steve Latham, founder and CEO of Spur, which is also based in Houston.
Spur's clients include Amegy Bank, Camden Property, Compass Bank, FedEx, Southwest Airlines and Texas Industries, among others.
—Adweek staff report