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NEW YORK Even as he takes the field tonight to help usher in the 2007 NFL season, Peyton Manning will star in a TV spot from Sprint that breaks during the game on NBC when the New Orleans Saints visit the defending Super Bowl champion Indianapolis Colts.
The Colts quarterback will illustrate how Sprint’s products rapidly provide options for consumers to help them make precise and accurate decisions.
The spot, “Manning’s Mind,” via Goodby, Silverstein & Partners, San Francisco, tracks Manning’s thought process in the three seconds before the football is snapped and he has to make a play.
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