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NEW YORK If you think there are already too many lawyer solicitations on cable TV, prepare yourself for a new deluge of ads from attorneys.
Local TV ad system Spot Runner has inked a deal with Reed-Elsevier unit LexisNexis Martindale-Hubble to offer law firms inexpensive, customized commercials. Spot Runner will create a batch of a dozen 30-second clips, which can be edited to include law firms’ contact information for play in local markets.
The deal is the latest foray by Spot Runner into professional services.
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