NEW YORK New York Attorney General Eliot Spitzer filed his second spyware-related lawsuit, targeting adware maker Direct Revenue for allegedly infiltrating computers with pop-up ad-serving software.
The lawsuit, filed under New York's deceptive business practices law, accuses New York-based Direct Revenue and its distribution partners with deceiving users into downloading its adware by bundling it with free programs such as games and screensavers. The suit claims Direct Revenue did not disclose the free applications came with adware.
In a statement, Direct Revenue disputed the lawsuit, calling it "a baseless attempt by the office of the attorney general to rewrite the rules of the adware business."
Spitzer's office filed a spyware suit against Intermix Media in April 2005, accusing the then parent of MySpace of engaging in deceptive installations of advertising sofware. Intermix settled the lawsuit in June, a month prior to News Corp.'s $580 million acquisition of the company.
The Direct Revenue lawsuit alleges the company made it difficult for users to uninstall its software by requiring them to go to a specific Web site rather than use their computers' remove-programs feature.