Special Delivery

Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.

Carly Simon was sleeping at her home on Martha’s Vineyard earlier this month when she got an early-morning call from Jack Potter. “He said, ‘This is the Postmaster General,’ ” she says. “You kind of sit up when that happens.”

Frank Krimmel and Jon Mandel at Grey in New York were doing a TV spot for the U.S. Postal Service using Simon’s Oscar-winning song “Let the River Run” from Working Girl. But a lyric had to be changed and a copy of the recording punched up.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in