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Anheuser Awards Hispanic Promo Mantle
DALLAS–Spark/KJS chief executive Lionel Sosa has parlayed a 20-year relationship with Anheuser-Busch into a Latino promotional agency designation for the St. Louis brewer.
Billings were undisclosed, but Sosa said it would be “one of the top five [Hispanic] promotional accounts in the country.” Client officials could not be reached.
Sosa said the assignment for the San Antonio shop came down last month following Spark/KJS project work on an Hispanic Heritage Month community event program for A-B.
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