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LOS ANGELES Brown Forman Beverages Worldwide tests the Ecast location-based network of interactive jukeboxes for a Southern Comfort contest starting today, according to the spirits distributor.
Using most of the network’s 4,600 locations, many of which are bars and restaurants where the whisky is sold, will allow Brown Forman to collect information from participants in the contest. Winners get SanDisk MP3 players and a year’s worth of Rhapsody on-line downloading service to fill it with.
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