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The opportunity to create an ad campaign to encourage the purchase of records and CDs has–not surprisingly–drawn a lot of interest from agencies.
But the Recording Industry Association of America, the Washington, D.C.-based trade group conducting the search for the estimated $30 million assignment, still declines to dish on the specifics of the review.
“I’m disappointed that someone is commenting on a closed process,” said John Ganoe, vice president of member services, when asked whether RIAA had narrowed its search to two finalists.
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